SINGAPORE
-�Media OutReach�- 20
November 2018 - With the launch of
her new interactive wax figure, renowned
Bollywood actress, producer and entrepreneur Anushka Sharma joined the IIFA
Awards Experience at Madame Tussauds Singapore for the official unveiling
ceremony, providing media and fans with the experience of a lifetime.

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Anushka standing side-by-side with
her wax figure (wide shot)

Anushka standing side-by-side with
her wax figure (close up)

Anushka with Natasha Keswani (fan who won the chance to take over Anushka's Instagram page)

Anushka taking a selfie with her wax figure

With over
ten years in the industry, the award-winning actress is highly regarded as one
of the most popular and finest stars in Indian cinema, receiving accolades for
her cinematic contributions both on screen and as a producer. Anushka's figure
is the latest addition to the International Indian Film Academy (IIFA) Awards
Experience at Madame Tussauds Singapore, an interactive zone where you can
surround yourself with A-list Bollywood stars and experience stardom.

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As Madame
Tussauds Singapore's first-ever talking wax figure, Anushka's likeness
represents the attraction's commitment to delivering immersive interactive
experiences through technology. Her life-like figure holds a phone personally
inviting visitors to snap a selfie with her, which can be digitally shared with
friends and family.

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"I am
glad that my wax figure is the first ever talking and interactive wax figure in
Madame Tussauds Singapore. I had a special fan take over my Instagram page
today to capture the Madame Tussauds experience and I am thankful for the love
and support that they are constantly give me. My fans who visit Madame Tussauds
Singapore can engage with my interactive figure and also take a selfie" said
Anushka.

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Bollywood
enthusiasts were given the opportunity to get up close and personal with the
actress, as Anushka gave one of her followers the ultimate fan experience by
being her personal 'Instagrammer' for the launch. The lucky fan was given a
very special task -- to capture key moments of the event and broadcast it over
Anushka's personal Instagram stories to her 20.5 million followers.

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"Anushka Sharma
is a big star, and she is so nice to work with. We were thrilled to welcome her
personally to Singapore for the unveiling of her wax figure. Anushka's new
interactive figure will be a great addition for our visitors and we will
continue to grow our attraction in 2019. With much more interactives and Indian
Film stars coming to Singapore", said Alex Ward, General Manager, Madame
Tussauds Singapore.