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Changsha IFS unveiled the “Sneaker Factory” Exhibition in Central China

CHANGSHA, CHINA - Media OutReach - 19 August 2020
- Changsha IFS proudly launched
Sneaker Factory exhibition in August. During the exhibition, CSIFS collaborated
with five world-renowned artists including HelloJason, Rudy Lim, Digiway, Zhijun
Wang and Zhang Baqian to showcase the limited edition art pieces. With over 250
pairs limited edition sneakers were displayed which attract sports lovers and
youth.

Sneaker
Factory kick off event on 8.5


Invited DJ
Wordy, the most influential champion DJ in China, won the DMC champion in three
consecutive years, staged with pop performance. Artist HelloJason gave the guests
a tour by having a sneaker talk themed "The Evolution of Sneakers". He
introduced the journey of the sneaker development with its historical
background. Besides, endorsed by famous international brands Nike, Adidas and
Jordan, Lining, CSIFS presented a trendy and sophisticated fashion show to all
our guests. It showcased the latest fashion and sneakers. With the great
support of Mango V Foundation, CSIFS successfully organized a charity auction
of the limited sneakers. All the funding would be arranged to the high school
graduates for the university education examination and achieving their dreams.

Changsha
IFS, a trendsetter, brings out the best in you


Sneakers are
no longer just a chic, but also a lifestyle.

Korean artists Rudy Lim,
specializing in deconstructing sneakers, presented the anatomy of six signature
sneakers, including the popular and limited-edition OFF-WHITE x Air Force 1 Low
"Volt".In the
meanwhile, this is also Lim's first exhibition in Central China.

Digiway, who created "The Cháo
Dynasty" with the inspiration from the Chinese painting "Along the River during
the Qingming Festival", brought another representative art piece to the
exhibition: "The Hype Supper" 1.0 and 3.0.

Sneaker mask artist Zhijun Wang,
recognized by well known celebrity collectors, including well -- Murakami
Takashi and Edison Chen, presented his latest work, which is inspired by the
Jordan designer Tinker Hatfield's Kobe 11 Muse Pack, to pay tribute to
basketball superstar Kobe Bryant.

Artist Zhang Baqian, famous of
creating the sneakers with mini blocks. Over 300 mini blocks made sneakers
including Air Jordan, Dunk Low and Yeezy 
were showcased in the exhibition. 

XH 55 Artist
HelloJason Showcased Unique Works at the Exhibition


This summer,
HelloJason was in Changsha to present "The Future Is Coming" in order to
celebrate the 30th anniversary of Air Max 90. The most inspiring
ideas was using the sneakers as a tool brush to create the painting.

A key and
eye-catchy sneaker-shaped photo opportunity


Once you entered
into the exhibition, there is a giant sneaker-shaped installation to bring the
precious limited sneakers collections, but not limited to  Air Jordan 1 replicas and crossovers,  Nike Mag Back to the Future,  Tom Sachs x Nike Mars Yard ,  Mars Yard 2.0, Air Jordan x Travis Scott,
Off-white x Nike "The Ten" series, to the guests.

Take a shot Take a break


Spending with a designated amount
can enjoy the basketball shooting fun. Exclusive premiums and surprises will be
given out for those high score players! Practice makes perfect is always true!

ABOUT THE WHARF GROUP

The Wharf (Holdings) Limited was founded in 1886, with the mission of
"Building for Tomorrow".


The Group's business also includes property investment and
development, logistics, hotel, communication, media, entertainment, and public
communication.


Wharf is active in property development in mainland China. In addition
to the Times Square project in Chongqing, Dalian, Shanghai, and Wuhan,
International Finance Square (IFS) is becoming the flagship brand in mainland
China, representing the group's vision of the commercial complex that will
excel in the future. IFS projects have been launched in the cities of Chengdu,
Chongqing, Changsha, Suzhou, and Wuxi. IFS is joining Harbour City and Times
Square to become one of the big names of the group with comparable importance,
positioning and scale.


ABOUT Changsha IFS

Wholly owned by The Wharf Group, Changsha IFS, occupying an area of around 74,000 m², is located in
Wuyi commercial district, the CBD of Changsha, adjacent to Huangxing Road and
Jiefang West Road. The project offers over 1 million m² of integrated
components, including a 250,000 m² world-class mall,
two Grade-A office towers and a five-star hotel. IFS mall features a wide range
of international fashion brands, lifestyle shops, fusion restaurants,
entertainment venues and more, energizing the city with a one-stop shopping,
dining and entertainment experience.

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