China Eastern Airlines Brings ‘Clear Your Plate’ initiative onto Plane

SHANGHAI–(BUSINESS WIRE)–“Wow! You finished all your food. Well done, little handsome,” a stewardess said to a little boy on flight MU5427 of China Eastern Airlines (China Eastern) on August 18. The praise aroused a round of warm applause from other passengers.

The occasion described above was actually a common scene on flights of China Eastern since the company actively joined the nationwide “Clear Your Plate” initiative 2.0 against food waste in China with actual practice.

China Eastern has asked flight attendants to verbally remind passengers to not waste food and take only what they need, and added labels with the words “‘Clear Your Plate’ initiative” onto the packages of in-flight meals.

Besides in-flight friendly reminders of the initiative, China Eastern has also put up eye-catching signboards bearing slogans such as “Take as much as you need, and say ‘no’ to food wastage”, as well as “Strictly practice thrift and oppose waste” in its VIP rooms at airports across the country.

Moreover, the company has taken advantage of big data in in-flight meal preparation and established an effective food preparation scheme as part of the efforts to curb food wastage.

According to relevant statistics?the system can save about 100 kg to 150 kg of food materials on a daily basis for the in-flight meal processing workshop of China Eastern in Shanghai alone.

In order to make sure the amount of food prepared for each flight is reasonable, China Eastern’s catering staff now pay real-time attention to flight information and changes in passengers’ seats through the enterprise resource planning (ERP) system of the company, and adjust the amount of food for flights timely before delivery.

Recently, China Eastern launched an innovative “souvenir-like” snack for long-haul flights which are not during breakfast or dinner time, substituting home-made exquisite cakes, bread, fruit and desserts kept in lunch boxes or bags for the previous airline snacks, so that passengers can take the snacks away if they could not finish them on the plane.

Contacts

Company: China Eastern Airlines

Website: http://www.ceair.com/

Contact: Liu Jianhao

TEL: (0086-21) 95530

Email: zhangyun3@ceair.com