Cooler Master Brings Next-Level Simulation Racing to the Acura Grand Prix of Long Beach

The Inaugural Dyn X Race Challenge Kicks Off This Weekend

TAIPEI CITY, Taiwan–(BUSINESS WIRE)–Cooler Master, a leading provider of PC components, gaming peripherals, and tech lifestyle solutions, has today announced the Cooler Master Dyn X Race Challenge, the first-ever simulated racing tournament at the 2024 Acura Grand Prix of Long Beach. The event, set for April 19-21, will be held at the Long Beach Convention and Entertainment Center as part of the Lifestyle Expo.

The Dyn X Race Challenge will feature Cooler Master’s cutting-edge Dyn X pro-level racing simulators, meticulously engineered in collaboration with professional drivers to deliver an authentic racing experience. Across the race weekend, participants will compete on simulations of the famed Long Beach circuit, with GT sports cars featured on Friday and Saturday and open-wheel cars from the NTT INDYCAR SERIES on Sunday.

“We’re thrilled to debut the Cooler Master Dyn X Race Challenge at this year’s Acura Grand Prix,” said Wei Yang, General Manager of North America at Cooler Master. “This event marks a significant milestone in sim racing, bringing a new level of engagement and realism to fans. It’s a unique opportunity to bridge the virtual with the real-world racing excitement.”

Competitors in the tournament will vie for top positions on daily leaderboards, with extravagant prizes for podium finishers provided by Cooler Master, Acura, Honda Racing, and the Grand Prix Association of Long Beach. Participants must sign up in advance at the Cooler Master booth within the Lifestyle Expo.

Jim Michaelian, President & CEO of the Grand Prix Association of Long Beach, expressed enthusiasm about the new partnership, stating, “We’ve been eager to introduce a sim racing tournament at the Acura Grand Prix for several years and are delighted that Cooler Master has come on board with the capability to host a top-flight event. Their world-class simulators will surely enhance the experience for all our fans.”

For more details on the Dyn X Race Challenge and to sign up, visit Cooler Master Gaming Website.

About Cooler Master:

Established in 1992, Cooler Master is a performance PC component and peripherals brand with a track record for advancing the industry. From the world’s first aluminum PC case to our pioneering thermal technologies, Cooler Master is committed to breaking technological boundaries and challenging the status quo. Our focus is to create a community for individuals who dare to stand out and embrace their inventive identity. Whether new builders use a PC as medium for self-expression, or hardcore gamers set up their battle stations to pay homage to their favorite character, we revel in being Wired Different. We are a brand aiming to go above and beyond by creating cool products for awesome people to build in their own way. More information is available at www.coolermaster.com and join us on Instagram, Twitter, Discord and Facebook.

Contacts

Carlos Villanueva, Cooler Master Global Marketing
Carlos_Villanueva@coolermaster.com.tw