The keyword for this collaboration is 'kizuna (bond).' Just like various types of close 'kizuna' depicted in the animated TV show Tokyo Revengers, made-to-order products represent connections among people and between people and things beyond borders. Consumers can expect items such as a pair of matching special glasses that change color when filled with a liquid (from a manufacturer in Tajimi City, Gifu) and exclusive premium fruit juice made from locally grown fruits (from a manufacturer in Komoro City, Nagano). Illustrations of Takemichi Hanagaki, Manjiro Sano, Ken Ryuguji, Chifuyu Matsuno, Keisuke Baji, and other popular characters from the animated TV show Tokyo Revengers, and fruit juice inspired by these characters' theme colors will be offered in a special box. These completely limited products will be available on made to order in early March 2023.
This special campaign will help people in Asia find 'kizuna' bond with Japan and rediscover attractive aspects of local communities in Japan through the animated TV series Tokyo Revengers. Stay tuned.
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