Categories: Wire Stories

Hitachi Metals, Ltd.: Notice Concerning Change of Trade Name

TOKYO–(BUSINESS WIRE)–Hitachi Metals, Ltd. (hereinafter, the �Company”) hereby announces that it has been resolved at today’s board of directors’ meeting that the Company’s trade name will be changed as follows.

The above-stated change of trade name will be made on the condition that the takeover bid by K.K. BCJ-52 for which a public release was issued today is carried out successfully, and a subsequent range of procedures necessary for the change of the trade name, including partial revision of the Articles of Incorporation, are completed.

  1. New trade name

    Proterial, Ltd.

  2. Scheduled day of change of trade name

    January 4, 2023

  3. Reasons for change of trade name

    The Company has its origin in Hitachi, Ltd., which was founded in 1910, and was spun off into an independent company in 1956. Since its original foundation, the Company has grown by providing the society with many unique products developed with its high technological capabilities. After a successful implementation of the Takeover Bid, the Company will accelerate its efforts toward further reform and growth in cooperation with the new capital partner, aiming to become a company “leading sustainability by high performance.” Taking an opportunity afforded by the planned capital reorganization, a step for its second independence, the Company will change its name to one befitting the new start for growth.

  4. Thinking behind our company name

    “Proterial” reflects the essence of our corporate philosophy, which consists of three elements: Mission: “Make the best quality available to everyone;” Vision: “Leading sustainability by high performance;” and Values: “Unfaltering integrity” and “United by respect.” It combines “pro-” with the word “material.”

    “Pro-” represents our “three pros”:

    Professional — work that exceeds expectations

    Progressive — a spirit that keeps challenging

    Proactive — an enterprising attitude

    “Material” refers to the high-performance materials that our original technologies produce and which underpin the three pros. With our focus on solving customer issues and bringing new levels of value, we promise to contribute to the realization of a sustainable society through the products and services that embody our philosophy.

  5. Change of trade name of group companies

    The trade name of the Company’s group companies whose current name includes “Hitachi” will be changed on January 4, 2023 in principle. However, some will be changed by January 3, 2023 when appropriate, or later than January 5, 2023.

Contacts

Akio Minami

Corporate Communications Dept.

Hitachi Metals, Ltd.

akio.minami.cq@hitachi-metals.com

Alex

Recent Posts

Hong Kong High Court Convicts Lai Chee-Ying of Collusion to Endanger National Security

HONG KONG SAR - Media OutReach Newswire - 15 December 2025 - The Court of…

8 hours ago

Red Bull Malaysia Renews Partnership With 31 Racing, Maju Motor And CKJ Racing As 2025 PETRONAS MAM Malaysian Cub Prix Championship Concludes

Red Bull Malaysia celebrates the teams' outstanding performance at the 2025 PETRONAS MAM Malaysian Cub…

8 hours ago

“When We March Together”: Youth, Music, and the Future of China–US Relations

BEIJING, CHINA - Media OutReach Newswire - 15 December 2025 - CGTN will release its…

10 hours ago

VinFast officially inaugurates electric vehicle plant in Subang, Indonesia

SUBANG, INDONESIA - Media OutReach Newswire - 15 December 2025 - VinFast officially inaugurated its…

11 hours ago

Fast Track Events and CloudX Entertainment Announce Strategic Partnership to Expand Celebrity and Influencer Amplification for Brands

SINGAPORE - Media OutReach Newswire - 15 December 2025 - Fast Track Events (FTE), a…

13 hours ago

Green GSM officially launches all-electric taxi service in Davao

DAVAO, PHILIPPINES - Media OutReach Newswire - 15 December 2025 - Green GSM has launched…

13 hours ago