Ingenico answers consumers’ call for more payment options through new LinkPlus solution

Ingenico’s LinkPlus connects businesses and their customers with enhanced payment security, boosting direct purchases

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AMSTERDAM,
NETHERLANDS - Media OutReach - 9 May 2019 - Payment leader Ingenico Group (Euronext:
FR0000125346 – ING) has launched LinkPlus, a simple and secure solution
for businesses who handle payments over the phone. The solution enables online businesses
to send payments through a link or QR code, removing the need to manually process
unsecured credit card details or banking information.

 

Despite the best efforts of airlines,
hotels, retailers or other businesses, customers often book services indirectly
over the phone. Security concerns, a lack of available payment options and
inconvenient booking systems are just a few of the factors that can deter a customer
from purchasing directly.

 

LinkPlus
addresses these issues by providing an interface to a secure hosted
environment, where a card payment can be completed with full PCI-compliance and
without any sensitive data being stored on the premises. Businesses who adopt
the new system will also benefit from easier navigation through typically
complex security procedures and regulations, supported by Ingenico.

 

A smooth
and intuitive payment process is a vital element in increasing sales conversion
rates and boosting customer loyalty. Linkplus also enables businesses to
generate FX revenue and protects costs and exposure by giving the flexibility
to add a spread on top of the daily base exchange rates.

 

“LinkPlus
enables businesses to deliver a premium payment experience to their customers,”
says Gabriel de Montessus, SVP Global Online (Retail BU) for Ingenico Group. “Call
centers and customer service teams can now offer multiple payment methods and
currencies with high speed authorization and enhanced security and page design.
For many customers, this will be the tipping point that converts them from a
browser into a buyer and potentially, a returning customer.”

 

Des Pugson,
Senior Vice President/Managing Director of Banyan Tree Hotels & Resorts,
which piloted the LinkPlus platform, commended the self-service portal for
eliminating the need for customers to email or fax their credit card details.
This means the hotel group no longer has to manually process unsecured credit
card details.

 

“Guest
experience is our utmost priority. Our guests can now conveniently complete
their transactions online with enhanced payment security in a trusted, hosted
environment,” adds Des Pugson. “It also enables the handling of no-shows and
cancellations more efficiently.”

About Ingenico Group

Ingenico Group (Euronext:
FR0000125346 – ING) is the global leader in seamless payment, providing smart,
trusted and secure solutions to empower commerce across all channels, in-store,
online and mobile. With the world’s largest payment acceptance network, we
deliver secure payment solutions with a local, national and international
scope. We are the trusted world-class partner for financial institutions and
retailers, from small merchants to several of the world’s best known global
brands. Our solutions enable merchants to simplify payment and deliver their
brand promise.

www.ingenico.com     twitter.com/ingenico