BURNABY, British Columbia–(BUSINESS WIRE)–ShapeWin is opening a North American branch of its public relations firm in the Greater Vancouver Area.
“As a PR agency that works with companies around the world, Burnaby is an ideal place for ShapeWin,” founder and CEO, Yusuke Kamimura said. “As it is situated along the West Coast and is close to the American border, establishing our North American office in the Greater Vancouver Area will help coordinate between our Japanese office and our clients in both Canada and the United States.”
The branch opening comes as the Japanese yen has weakened and international businesses begin reorienting towards the Japanese market. Japan has the third-largest consumer market in the world and international companies are eager to capitalize on the weakened yen, which hit a 24-year low in early September. Additionally, policy changes in Hong Kong have caused several foreign companies to consider moving their head offices in East Asia to Japan. Fortune has touted Tokyo as the second-most likely city to become the financial hub of East Asia and the Tokyo Metropolitan Government has recently opened a business consultation office in Hong Kong to help foreign companies make the transition.
“It is likely that Japan will become a new financial hub for foreign companies as an alternative to Hong Kong,” Kamimura continued. “This gives ShapeWin a tremendous opportunity to help companies develop a winning PR strategy in Japan and North America.”
About ShapeWin
Founded in 2011, ShapeWin is a Japanese public relations agency with a mission to improve society together with those who challenge their limits. ShapeWin provides PR and digital marketing services to clients in both the B2B and B2C market. The agency recently won the 2021 Woman’s Value Award from the Japan Woman’s Value Training Association for helping to promote the training and advancement of women in the workplace. In 2022, ShapeWin also received a Gold Certification from the White Foundation, which regulates ethical business practices in Japan.
Contacts
MEDIA CONTACT
Aaron Wilson
Public Relations Associate
ShapeWin Co.,Ltd
aaron.wilson@shapewin.co.jp
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