The Malaysian Dietary Supplements Association publishes inaugural market research data on the status and outlook of the industry in Malaysia as foreign published market research is based on remote desktop methodology.
The President of MADSA, Muthu Shanmunghom, revealed that the Association embarked on this project early this year to assist companies involved in health supplements in Malaysia to have a data which is derived locally.
Prior to MADSA commissioning this Report, data was only available from foreign market research companies. However such data were derived solely from desktop research techniques.
MADSA’s Industry Report on the other hand was derived from research conducted among Members, hence it contains both quantitative and qualitative information that will provide a more comprehensive insight into the dynamics of the local market.
MADSA anticipates churning out updates to this Report every 3 to 5 years.
The Report is available for purchase from MADSA’s website.
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