Melaka Studio Captivates the World’s Palate with Animated Mukbang Show, Evi’s Mukbang

– Plans to enter the global foodservice market

– Animated eating show with cartoon host and food, no risk of controversy over cruelty or environmental pollution

– Korean characters appearing on show can be made with any food around the world

SEOUL, South Korea–(BUSINESS WIRE)–#AnimatedContents—Melaka Studio, a Korean content company aspiring to be the world’s best, specializes in producing animated ‘Mukbang’ which is a live-streaming eating show, created as a cartoon.

Mukbang means an online video broadcast in which a person eats while interacting with their audience.

The company’s flagship show is Evi’s Mukbang. This is an animated Mukbang show about Evi, the leading character who is a new employee at MLS, and the people around her. As a sideline, Evi runs a YouTube vlog channel called “Evi’s Mukbang.” By day, Evi works full-time at MLS and, by night, she performs as a YouTuber, a typical lifestyle of Generation MZ.

From hamburgers and desserts to cafeteria menus, Sushi, and Tteokbokki, there is no limit to the variety of food that can be introduced through Evi’s Mukbang. A short Mukbang video from one to two minutes with vivid sound effects can be produced for all food around the world through the show. The show is also used in the promotion of food service companies and local specialties.

“As the host of the show is a virtual character, there is no risk of controversy over cruelty, which is the biggest advantage of this show,” said Melaka Studio Director Kim Tae-hyeon. “Any food around the world can be introduced through the show. We are producing content with a goal to enter the global foodservice market.”

Contacts

Melaka Studio Co., LTD

TaeHyun Kim

Co-Founder / CFO

urbane13@melaka.co.kr