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MOIDA Distributes Globally Korean Clean Beauty Brand �MELLISSOM�

NAMYANGJU, South Korea--(BUSINESS WIRE)--#CleanBeauty--MOIDA, a Korean distributor, commenced global distribution of �Daily Calming Skin Pad.� Daily Calming Skin Pad is a product of �MELLISSOM,� which is a clean beauty brand of Ipia Cosmetic, a partner of the company.

Daily Calming Skin Pad, a dermatologically tested product of MELLISSOM, does not contain paraben, animal-derived ingredients, mineral oil, synthetic coloring, or artificial fragrance. The premium pad developed using 100% cotton fabric without bleaching or fluorescence brightening agents is safe for use on sensitive skin. In addition, cypress water contained in this product comfortably soothes the skin.

�The popularity of clean beauty cosmetics containing healthy ingredients is rising in the global market, such as the U.S. and Europe,� said a MELLISSOM insider. He explained, �With the demand for hypoallergenic products increasing in line with the necessity to wear face masks over a long period of time due to the COVID-19 pandemic, the clean beauty market is growing at a fast rate.�

Clean beauty products are cosmetics that convey the value of �ethical consumption� to promote environmental and animal protection and eliminate the use of ingredients that are harmful to the human body, such as paraben and avobenzone. In a questionnaire survey, nine out of ten female consumers responded to �choose cosmetics that are helpful for the society and environment.� As such, a growing number of consumers are reflecting their values and beliefs in their consumption activities.

Contacts

MOIDA

Sung-min Kim +82-31-595-4615

[email protected]

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