Categories: Wire Stories

NetApp Appoints Market Growth and Revenue Operations Leader, Dallas Olson to Chief Commercial Officer Role

SAN JOSE, Calif.–(BUSINESS WIRE)–NetApp (NASDAQ: NTAP), the intelligent data infrastructure company, today announced Dallas Olson as the company’s new Chief Commercial Officer, reporting to NetApp’s President, César Cernuda. Olson brings over 25 years of experience building high-performance teams responsible for planning, operations, enablement, engagement, and go-to-market strategies.


As NetApp’s CCO, Olson will oversee sales strategy driving business growth in key areas including AI and Keystone through specialist teams, enhance market presence, optimize sales models, foster strategic partnerships, champion a customer-centric approach, and drive initiatives to maintain NetApp’s position as a market leader primed for accelerated growth.

“We’re thrilled for Dallas to join NetApp at a time of momentum for the company as we empower enterprises to make their data infrastructure intelligent with unified data storage built for innovation in the era of AI,” said César Cernuda, President at NetApp. “Olson’s previous achievements in fostering high-performance acceleration for multinational corporations, his adept leadership in guiding large organizations through tumultuous market shifts, and his track record of driving triple-digit growth for his teams render him the perfect candidate to provide exceptional value to our customers.”

Most recently, Olson led global go-to-market strategy and revenue operations for Cisco. Before that role, Olson served as Cisco’s Chief Operations Officer and Vice President for the Americas where he was responsible for strategy, planning, operations, enablement, engagement, and go-to-market efforts. Prior to that he held various leadership roles within Cisco including leading strategy & planning for its US Commercial group and leading enterprise software teams for Cisco’s WebEx Technology Group. Before his tenure at Cisco, Olson served as the Executive Director of Misys Allscripts’s corporate development team where he led merger, acquisition, and corporate strategy and was previously the global sales lead at DHL.

“Joining NetApp is an exciting and unique opportunity,” said Dallas Olson, Chief Commercial Officer at NetApp. “NetApp’s rich history of enabling innovation, and its ambition to continue to do so is inspiring. My focus will be on delivering a go-to-market strategy that continues to provide exceptional value to customers, and to turbo charge the company’s global growth trajectory. I look forward to making an impact and delivering meaningful change.”

About NetApp

NetApp is the intelligent data infrastructure company, combining unified data storage, integrated data services, and CloudOps solutions to turn a world of disruption into opportunity for every customer. NetApp creates silo-free infrastructure, harnessing observability and AI to enable the industry’s best data management. As the only enterprise-grade storage service natively embedded in the world’s biggest clouds, our data storage delivers seamless flexibility. In addition, our data services create a data advantage through superior cyber resilience, governance, and application agility. Our CloudOps solutions provide continuous optimization of performance and efficiency through observability and AI. No matter the data type, workload, or environment, with NetApp you can transform your data infrastructure to realize your business possibilities.

Learn more at www.netapp.com or follow us on X, LinkedIn, Facebook, and Instagram.

NETAPP, the NETAPP logo, and the marks listed at www.netapp.com/TM are trademarks of NetApp, Inc. Other company and product names may be trademarks of their respective owners.

Contacts

Media Contact:

Kenya Hayes

NetApp

kenya.hayes@netapp.com

Investor Contact:

Kris Newton

NetApp

kris.newton@netapp.com

Alex

Recent Posts

ISCA Unveils Bold Plan to Future-Proof Singapore’s Small and Medium-Sized Accounting Practices

SINGAPORE - Media OutReach Newswire - 16 December 2025 - Small and Medium-Sized Accounting Practices…

2 hours ago

Leeds Capital and MIO Trust Are Proud to Announce Their Collaboration on an AI‑Driven Multi‑Asset Trust Focused on Digital Assets and Precious Metals

SYDNEY, AUSTRALIA - Media OutReach Newswire - 16 December 2025 - Leeds Capital and MIO…

2 hours ago

Optimistic Hong Kong Ecommerce Merchants Report Growth, But Hidden Payment Friction Is Eroding Up to 10% of Revenue, Aspire Report Finds

Despite 64% reporting revenue growth, 91% of merchants face payment friction HONG KONG SAR -…

3 hours ago

Hong Kong Launches Its First Dental Innovation Incubation Programme

HONG KONG SAR - Media OutReach Newswire - 16 December 2025 - The University of…

4 hours ago

GEELY Opens Worlds Largest Vehicle Testing Centre, Meeting the New Benchmark in Global Automotive Safety

NINGBO, CHINA - Media OutReach Newswire - 16 December 2025 - Geely Auto Group today…

5 hours ago

Japan’s Hokkaido University Strengthens International Engagement Ahead of Its 150th Anniversary

“Hokkaido University 150 Initiative” Held at One&Co open space in Tanjong Pagar, SingaporeSINGAPORE - Media…

5 hours ago