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Outlook on the Indian Household Cleaning Market to 2025 – Featuring Reckitt Benckiser, Hindustan Unilever & Dabur India Among Others – ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "India Household Cleaning Market Outlook, 2025" report has been added to ResearchAndMarkets.com's offering.

The report presents a thorough analysis of household cleaning market of India. Awareness about cleaning every section of the house is increasing among the consumers. The inherent need for a healthy and pleasant environment at home is making people spend more on household cleaning products with different fragrances. In every category of household cleaning, the products and variants are positioned keeping in mind the lifestyle trends and the requirement for an instant, effective and value-for-money' solutions. The household cleaning industry is majorly driven by the SME segment, which is scattered and highly unorganized. Due to this reason, there is a lack of strong representation of this industry at the policy-making level.

The opportunities in this industry are tremendous and given the right impetus, the household cleaning products are being hugely adopted by the consumers. There has been growing competition among the big players to explore the market and facilitate the consumers with its variety of products. This report helps to understand the segmentation that the Indian household cleaning market provides along with its historical and forecasted values, various ongoing market trends, top performing players and their brands.

The household cleaning market in India is mainly split into three broad categories viz. utensil cleaners, toilet cleaners, and surface cleaners. Utensil cleaners are further split into dishwashing bar, liquid, powder, and pastes. Utensil cleaner poses a prominent position in the household cleaning market with the presence of vastly adapted products like a bar as it attracts the consumers with its price flexibility. Mode of sales plays a huge role in letting the market grow as the utensil cleaning products are vastly available at a low price and its presence in the local stores. Toilet cleaners consist of liquid cleaners, in-cisterns & rim blocks.

From the overall market, toilet cleaner products have shown the fastest adaption and clocking the revenue of over 1600 Crore clocking a CAGR of around 28% in the last five years. This market has been vastly supported by the rapid growth of liquid toilet cleaners. Lastly, the surface cleaners are split into floor cleaner, specialized and multipurpose cleaners. The specialized cleaners are further split, based on their application areas such as glass cleaners, kitchen cleaners. The market has seen a lot many innovations in the last couple of years some of them are disinfectant wipes, disinfectant aerosol sprays, toilet bowl cleaning tablets, toilet discs, toilet strips, etc.

Companies Mentioned

  • Reckitt Benckiser (India) Ltd
  • Hindustan Unilever Limited
  • Dabur India Limited
  • SC Johnson Products Pvt. Ltd
  • Jyothy Laboratories Limited
  • Rohit Surfactants Private Limited
  • Future Consumer Enterprise Ltd
  • Pitambari Products Pvt. Ltd
  • The Clorox Company
  • Safechem industries Pvt Ltd
  • Wipro Consumer Care and Lighting

Key Topics Covered:

1. Executive Summary

2. Report Methodology

3. Market Definition

4. India Demographics Insight

5. Global Household Cleaning Market Outlook

5.1. Global Utensil Cleaner Market Outlook

5.2. Global Surface Cleaner Market Outlook

5.3. Global Toilet Cleaner Market Outlook

5.4. Global Others Cleaner Market Outlook

6. India Household Cleaning Market Outlook

6.1. Market Size By Value

6.2. Market Share

7. India Utensil Cleaner Market Outlook

7.1. Market Size By Value

7.2. Market Share

7.3. India Bar Utensil Cleaner Market

7.4. India Liquid Utensil Cleaner Market

7.5. India Powder Utensil Cleaner Market

7.6. India Paste Utensil Cleaner Market

8. India Surface Cleaner Market Outlook

8.1. Market Size By Value

8.2. Market Share

8.3. India Floor Cleaner Market

8.4. India Multi-Purpose Cleaner Market

8.5. India Specialized Cleaner Market

9. India Toilet Cleaner Market Outlook

9.1. Market Size By Value

9.2. Market Share

9.3. India Liquid Cleaners Market

9.4. India In-Cisterns & Rim Blocks Market

9.5. India Other Toiler Cleaner Market

10. India Economic Snapshot

11. Raw Material

12. Market Penetration

13. Future Development

14. Policy & Regulatory Landscape

15. Trade Dynamics

15.1. Import

15.2. Export

16. India Household Cleaning Market Dynamics

16.1. Key Drivers

16.2. Key Challenges

17. Market Trends & Developments

18. Competitive Landscape

19. Strategic Recommendations

For more information about this report visit https://www.researchandmarkets.com/r/1u0ivx



Laura Wood, Senior Press Manager

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