TAIPEI, TAIWAN -�Media OutReach�- 19 September,
2018 -�The 4th DATE Expo is being organized by the Taiwan External Trade
Development Council (TAITRA) and co-organized by the Taiwan Internet and
E-Commerce Association, Chinese Non-Store Retailer Association, Taiwan
Association of Logistics Management, and Taiwan E-Commerce and Startup
Association. The DATE EXPO will be held alongside�the Taiwan Innotech Expo
(formerly called the Taipei International Invention Show), taking place�at
the Taipei World Trade Center Exhibition Hall 1, September 27-29.

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Over 60 of the industry's top
e-commerce companies are participating in the trade exhibition this year. The
exhibition will cover eight e-commerce themes, including Smart Retail, Cross
Border & E-Tailing, Social Media & Digital Marketing, Mobile Commerce,
Logistics, FinTech, Big Data, and Startups, and�offers a stage to
demonstrate online to offline integration, and comprehensive technology
services. Furthermore, this year's number of startups has more than doubled
from 18 to 41, boosting the exhibition's scope and driving its innovative
energy.

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TAITRA has indicated that
e-commerce global retail revenues are said to�increase from US$2.29
trillion in 2017 to US$4.479 trillion in 2021. This�rapid growth in
e-commerce represents a new source of growth momentum in the retail market and
as a result, the exhibition will showcase more new e-commerce technologies and
services. Based on early buyer registration data, most buyers are from China,
India, United States, the Philippines, and Hong Kong, portraying
high�international visitor interest in Taiwan and its surrounding
Asia-Pacific e-commerce markets, and their intention to engage in exchange and
cooperation with Taiwan's e-commerce companies.

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The exhibition will
offer�a wide variety of activities including the eCommerce Salon,
eCommerce Seminar, Startups Seminar, and Procurement Meetings. Top e-commerce
platforms and experts from Vietnam, Malaysia, Thailand, and China were invited
by the respective�TAITRA overseas offices to participate in the eCommerce
Salon and share characteristics and insights from their local e-commerce
markets. The eCommerce Seminar and Startup Seminar will consist of 15-minute
presentations of products or services, while procurement meetings will be held
in parallel with major e-commerce platforms, importers, and�distributors
from Southeast Asian countries as well as China. Companies include the Caring
Pharmacy Group, a major Malaysian pharmacy chain;�and VIPshop, a Chinese
luxury goods e-commerce platform. These seminars aim to help exhibitors find
business partners. The exhibition will also work together with LiveHouse for
customized broadcasts of online presentations by major companies. The event's
live broadcasts and activities will create an online to offline exchange
platform for the e-commerce industry.

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Sign up online in advance to
experience the latest products, technologies, and services offered by Taiwan's
e-commerce platforms, and get in on the chance to win a round-trip ticket to
anywhere in Asia. For more information about DATE EXPO, please visit www.ecexpo.com.tw.

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About TAITRA

Founded in 1970 to help
promote foreign trade, the Taiwan External Trade Development Council (TAITRA)
is the foremost non-profit trade promotion organization in Taiwan. Jointly sponsored
by the government, industry associations, and several commercial organizations,
TAITRA assists Taiwan businesses and manufacturers with reinforcing their
international competitiveness and in coping with the challenges they face in
foreign markets.