Strong Comeback of the HKTDC Twin Jewellery Shows

Top-notch artisanal treasures attract buyers from across the globe

HONG KONG–(BUSINESS WIRE)–The HKTDC Hong Kong International Jewellery Show andHKTDC Hong Kong International Diamond, Gem & Pearl Show opened on 1 March at the Hong Kong Convention and Exhibition Centre and will run until 5 March.

With the global economy moving towards normalcy, both mainland and overseas exhibitors are enthusiastic to participate in this year’s shows, with over 2,500 exhibitors from 36 countries and regions. The HKTDC has also organised 100 buying missions from 70 countries and regions. A total of 20 pavilions have been set up � including those from the mainland, Taiwan, Japan, Korea, Singapore, Sri Lanka, Thailand, India, Türkiye, Israel, Germany, Italy, Belgium, Brazil, Colombia and the United States. Renowned jewellery industry organisations from around the world also return, signalling the confidence of international companies in Hong Kong as a business platform.

Exhibitors value the first trade fairs after the pandemic and bring a wide range of valuable and unique jewellery items to both shows. This year’s Hong Kong International Jewellery Show features 17 themed zones, including the Hall of the Extraordinary, Hall of Fame, Designer Galleria and World of Glamour, showcasing high quality and distinct jewellery pieces from around the world. The Hong Kong International Diamond, Gem & Pearl Show, held at the same time as the Jewellery Show, showcases the finest diamonds and pearls as well as quality gemstones and raw materials for jewellery from various origins in the Hall of Fine Diamond, Treasures of Nature and Treasures of Ocean.

A number of seminars, forums and parades will be held during the twin jewellery shows to facilitate networking and keep participants abreast of the latest industry trends.

Twin jewellery shows run under the EXHIBITION+ online and offline hybrid model

As the pandemic accelerated the adoption of e-commerce, jewellery retailers are increasingly using social media and e-platforms to promote their brands and expand sales channels. To help companies adapt to the new normal, the HKTDCs EXHIBITION+ hybrid model combines physical fairs, the Click2Match smart business-matching platform, online-to-offline seminars & forums (Intelligence Hub), and the hktdc.com Sourcing platform. EXHIBITION+ extends face-to-face interaction and promotion activities from physical exhibitions to online.

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