Clothing is the top product category purchased online in Europe. This and other interesting information about products, sales volume, and trends is found in a new publication from Hamburg-based secondary market research firm yStats.com, “Europe B2C E-Commerce Market 2018.”
Peer to peer travel services expand
The popularity of accommodations and ride-sharing services among young adults boosts the expansion of online travel services, especially in the Western Hemisphere. Airbnb leads its lodging-sharing competitors and its website is among the top three travel websites globally, as reported in the yStats.com report. Peer-to-peer ride services such as Uber and Lyft, accessed through smartphone, are spreading in many locations, led by North America.
Booking through mobile device drives growth of online travel sales
Smartphone users are increasingly comfortable making travel arrangement through their device, with travel applications increasing to facilitate this trend. Travelers in Latin America and the Asia Pacific region lead the movement to mobile bookings, though globally, computers still are the principal channel for making travel arrangements, according to surveys cited in the yStats.com report.
For further information, see: https://www.ystats.com/wp-content/uploads/2018/10/Product-Brochure_Global-Online-Travel-Market-2018_by-yStats.com_.pdf
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About yStats.com
Founded in 2005 and headquartered in Hamburg, Germany, yStats.com is one of the world’s leading secondary market research companies. We are committed to providing the most up-to-date and objective data on Global B2C E-Commerce and Online Payment markets to sector-leading companies worldwide.
Our multilingual staff researches, gathers, filters and translates information from thousands of reputable sources to synthesize accurate and timely reports in our areas of expertise, covering more than 100 countries and all global regions. Our market reports focus predominantly on online retail and payments, but also cover a broad range of related topics including M-Commerce, Cross-Border E-Commerce, E-Commerce Delivery, Online Gaming and many others. In addition to our wide selection of market reports, we also provide custom market research services.
We are proud to cooperate with companies like Bloomberg and Thomson Reuters. Given our numerous citations in leading media sources and journals worldwide, including Forbes and the Wall Street Journal, we are considered one of the most highly-reputed international secondary market research companies with an expertise in the areas of B2C E-Commerce and Online Payment.
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