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2020 Market Report on Joint Venture OEMs’ Telematics Products in China – ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Joint Venture OEMs' Telematics Products Report, 2020" report has been added to ResearchAndMarkets.com's offering.

Amid "CASE" (connected, autonomous, shared and electrified) prospering in the automotive sector, Chinese and joint venture auto brands are vying for connectivity and intelligence. In China, domestic brands have gained first-mover advantages in the country's telematics market on the strength of local resources.

In January 2019, joint venture brands were left behind by Chinese OEMs, with an 11.8 percentage points lower telematics penetration. Since 2019 their deploying telematics has been expedited: they endeavor to develop underlying technologies and seek partners, with roll-outs of more secure, more intelligent in-vehicle infotainment (IVI) systems; they also focus more on user experience and exert themselves to upgrade telematics capabilities by setting up joint ventures, or cooperating with BATH (Baidu, Alibaba, Tencent and Huawei) to answer Chinese customers' needs for services from in-vehicle entertainment to mobility. In the first ten months of 2020, joint venture brands boasted a telematics installation of up to 49.8%, closing the gap with their Chinese peers (57.7%) to 7.9 percentage points.

From January to October 2020, joint venture brands saw their installation of telematics jump by 14.3 percentage points from 35.6% in the prior-year period. Among them, the installation of Toyota, Chevrolet and Skoda all surged by over 30% on a like-on-like basis, because Toyota introduced Toyota Connect system into China in 2019, Chevrolet launched the widely available MyLink+ system in the second half of 2018, and Skoda brought into use the Skoda Connect system, a local telematics system for SAIC Volkswagen, in 2020.

In future, joint venture automakers will head in the following directions:

  1. It is estimated that their installation of telematics will outstrip 50% in 2020 and leap to around 70% in 2025.
  2. They will deliver better use experience to cater to Chinese clientele who have developed a unique habit of using internet, as they partner closely with Chinese companies like BATH (Baidu, Alibaba, Tencent and Huawei) to introduce new features in their IVI systems, including short video, group driving, delivery to car, biometrics, WeChat vehicle version, applets, and Huawei APP.
  3. Accelerate iteration and upgrade of telematics system. IVI systems of joint venture brands like Toyota and Honda have yet to offer OTA updates, while Tesla, NIO and Xiaopeng Motors already provide full vehicle FOTA capability. In the second half of 2020, the mass-adoption of OTA updates by joint venture OEMs such as BMW and SAIC GM was enabled.
  4. Apply V2X. For example, Buick has made it clear that its next-generation IVI system is to support V2X; Ford will roll out its first production model packing V2X capabilities in China in 2021.

Companies Mentioned

  • SAIC-GM
  • Chang'an Ford
  • FAW/GAC Toyota
  • Honda China
  • Dongfeng Nissan
  • Beijing Benz
  • BMW-Brilliance
  • FAW/SAIC VW
  • Audi China
  • Beijing Hyundai
  • Volvo

Key Topics Covered:

1. Market Size of JV brand OEMs Telematics

2. Function Comparison of Telematics Products of JV brand OEMs in China

2.1 Telematic Strategy and Planning

2.2 Function Comparison of Vehicular System

2.2.1 Display

2.2.2 Safety Function

2.2.3 Entertainment and Voice

2.2.4 Phone Mirroring

2.3 Vehicular System Partners

2.4 Future Layout: 5G

3. Telematics Products of JV brand OEMs in China

3.1 SAIC-GM

3.1.1 2025 Connected Vehicle Strategy

3.1.2 OnStar Vehicle Connection Platform

3.1.3 OnStar APP

3.1.4 Telematics Layout of Three Brands

3.1.5 Telematics Installation Rate of Three Brands

3.1.6 Development Course of Buick eConnect System

3.1.7 Technical Highlights of Buick eConnect 3.0 (Taking GL8 as example)

3.1.8 Models Equipped with eConnect 3.0 System

3.1.9 Development Course of Cadillac CUE Interconnection System

3.1.10 Function Highlight of New Generation of Cadillac CUE System

3.1.11 Models Equipped with New Generation of Cadillac CUE System

3.1.12 Development Course of Chevrolet MyLink System

3.1.13 Core Functions of New Generation of MyLink+ System

3.1.14 Chevrolet MyLink+ System Example

3.1.15 Development Dynamics of Telematics

3.2 Chang'an Ford

3.3 FAW/GAC Toyota

3.4 Honda China

3.5 Dongfeng Nissan

3.6 Beijing Benz

3.7 BMW-Brilliance

3.8 FAW/SAIC VW

3.9 Audi China

3.10 Beijing Hyundai

3.11 Volvo

For more information about this report visit https://www.researchandmarkets.com/r/xzgal0

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