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Asian Two-wheeler Maintenance Market Opportunities Report 2022: OEM Exploration of New Maintenance Business Models as the Industry Shifts to E2Ws – ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Asian Two-wheeler Maintenance Growth Opportunities" report has been added to ResearchAndMarkets.com's offering.

This study analyzes the current environment, the recent trends, and the future outlook of the two-wheeler (2W) maintenance market. It covers Asia (specifically, China, India, Indonesia, and Thailand) as it is a major 2W market and houses some of the largest 2W markets in the world.

OEMs, dealerships, service centers, parts retailers, online service providers, distribution channels, and online parts retailers are examined to analyze the latest trends in connectivity in 2W maintenance. The study discusses key market participants and their strategies in non-franchise 2W maintenance garages. It analyzes the impact and the implications of electric 2Ws on the 2W maintenance market and makes 3 future market predictions.

The study looks at various 2W service providers and replacement spare parts retailers that dominate both offline and online platforms; OEM service dealerships that offer scheduled services, express services, roadside assistance, and new initiatives, such as doorstep 2W services; online mobile application-based service aggregators and eCommerce platform spare parts sellers; and offline independent service garage outlets and spare parts sellers. It also covers initiatives catering to electric 2W service and maintenance.

The doorstep service option eliminates the need to visit the service center and reduces waiting time. It also provides the convenience of monitoring the service process first-hand at the customer's convenience, which is not possible at authorized service centers.

Nevertheless, authorized service centers will continue to be the most trusted place for vehicle service for customers. Professional service experience, easy warranty claims, and record of vehicle service history are unique features that customers prefer.

Roadside assistance is a key add-on feature in 2W ownership; often, it is bundled with warranty packages and insurance packages. New 2W owners and >250cc premium 2W owners are likely to opt for roadside assistance to enhance their 2W ownership and breakdown experience.

Online mobile app-based 2W maintenance service is expected to grow year-over-year (YoY) due to the rising Internet penetration and the growing trend of online shopping. Online shopping platforms' discounts and offers attract consumers; access to a wide range of brands and products also attract customers.

Electric 2Ws are becoming more software oriented. Equipment diagnosis, the ability to identify and correct error codes, and software patch installation for new parts fitment will drive the demand for independent electric 2W garages.

Key Topics Covered:

1. Strategic Imperatives

  • Why Is It Increasingly Difficult to Grow?
  • The Strategic Imperative
  • The Impact of the Top 3 Strategic Imperatives on the Two-wheeler (2W) Maintenance Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine

2. Growth Opportunity Analysis

  • Scope of Analysis
  • Segmentation
  • Key Competitors
  • Parts Distribution Channels
  • Service Distribution Channels
  • Opportunity Analysis
  • Growth Drivers
  • Growth Driver Analysis
  • Growth Restraints
  • Growth Restraint Analysis

3. Analysis: Online Platforms

  • Online Service platform visibility
  • Spare Parts Aggregators
  • Case Study - Safexbikes
  • Maintenance/Service Aggregators
  • Case Study - GoBumpr
  • In-vehicle Sales
  • Case Study - Ola Electric

4. Analysis: Online Spares Retail

  • OE Parts eRetailing Channels by OEMs
  • Case Study - Hero MotoCorp's eShop for Genuine Spares
  • Online eCommerce Marketplaces for 2W Spares
  • Case Study - Amazon.com
  • Business-to-business (B2B) eCommerce Platforms
  • Case Study - Marketparts.com
  • Small- and Medium-sized Online B2C Parts Aggregators
  • Case Study - LRL Motors

5. Analysis: Omnichannel Initiatives

  • Digitalization of Touchpoints at Sales and Service Outlets
  • Case Study - Yamaha Blue Square Dealership Outlet
  • Cross-channel Touchpoints
  • Case Study - Triumph Motorcycles
  • Remote/Mobile Service Options for 2W Maintenance
  • Case Study - Ather Energy
  • Omnichannel 2W Maintenance Initiatives
  • Case Study - Royal Enfield
  • Service Subscriptions
  • Case Study - Yamaha Motorcycles

6. Analysis: Offline Brick and Mortar

  • OEM-level Maintenance Initiatives
  • Case Study - Suzuki
  • Dealership-level Maintenance Initiatives
  • Case Study - Honda Two Wheelers
  • Non-franchise Workshops
  • Case Study - Castrol Bike Point
  • Independent 2W Maintenance Garages
  • SWOT - Independent 2W Maintenance Garages

7. Connected Technology in Two-Wheeler Maintenance

  • Connected 2Ws - Tethered (Bluetooth) and Embedded
  • OEM Overview - Tethered versus Embedded Connectivity in 2W Maintenance
  • Connected 2W Maintenance - Market Development
  • Connected 2W Maintenance - Key Initiatives and Road Map

8. Regional Analysis: Asia

  • Emerging Trends in 2W Maintenance
  • Recent Developments in 2W Maintenance
  • Customer Influence in 2W Maintenance
  • Parts Transition toward E2W
  • Future of E2W Parts and Service Retail

9. Future Predictions

  • Future Predictions

10. Growth Opportunity Universe

  • Growth Opportunity 1 - Embedded Connectivity in 2W Maintenance Solutions
  • Growth Opportunity 2 - OEM Exploration of New Maintenance Business Models as the Industry Shifts to E2Ws
  • Growth Opportunity 3 - Lubricant Companies' Exploration of Alternate Revenue Streams in 2W Maintenance

Companies Mentioned

  • Amazon.com
  • Ather Energy
  • Castrol Bike Point
  • GoBumpr
  • Hero MotoCorp's
  • Honda
  • LRL Motors
  • Marketparts.com
  • Ola Electric
  • Royal Enfield
  • Safexbikes
  • Suzuki
  • Triumph Motorcycles
  • Yamaha Motorcycles

For more information about this report visit https://www.researchandmarkets.com/r/t41n2q



Laura Wood, Senior Press Manager

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