Boutir’s Facebook Extension Workshop in Kuala Lumpur

Brought Together Merchants to Drive Regional Connectivity


KUALA LUMPUR, MALAYSIA - Media OutReach - 19 November 2019 -  Boutir Limited,
a leading social mobile commerce solutions provider and multi-channel commerce
platform from Hong Kong, announced today that its workshop in Kuala Lumpur on 4
September drew more than 60 aspiring merchants, who were matched by a strong
line-up of speakers.


Eric Ng, Founder
of Boutir, delivered a welcome address at the workshop. In his speech, Eric Ng
noted that since Boutir started developing the Malaysia market in January 2019,
it has seen the immense growth potential in the region. Thanks to free trade and
the integration of mobile, social and eCommerce, he expected SEA countries to
continue the strong growth momentum through 2020, specifically in the social
eCommerce segment. With its proven subscription model developed through a
multi-year effort in Hong Kong, Boutir sets its target at 4x revenue growth for
2019 and further solidify its foothold.


"Asia is a
strong, resilient trading bloc in a globablised world, and connectivity is the
key to global growth. Boutir is committed to enhancing merchant connectivity
across the region," Eric added that the availability of its service in the SEA
market and the enhanced connectivity will help the international efforts of
Hong Kong merchants.

of the workshop: from left to right: Anderson Cheah, Group General Manager of
Sym World, Eric Ng, Dato' Hj. Baharin Bin Mohamad - Managing Director of U-Freight
(Malaysia) SDN BHD, Sandra Yip, e-Commerce Project Manager of e+Solutions and
Lim Zhong Ker, Digital Marketer of EasyParcel)

During the
workshop, Boutir's local partners shared their insights on how to market and
run an online business. The merchants enjoyed the interactions and networking
with the speakers during and after the event.


no contract constrain, e+Solutions offers a one stop e-commerce logistics
services including: storage, inventory management, order pick and packing,
status tracking and door-to-door delivery for the merchants. The merchants can
manage their orders and enjoy complete data transparency through e+Solutions
web-based platform and mobile APP anytime, anywhere. By lifting the workloads
of the logistics process involved, the merchants can have more time to
concentrate on adding value to their products and optimizing the efforts in
marketing and sales development", said Sandra Yip, e-Commerce Project Manager
of e+Solutions.


"EasyParcel is an
online platform that offers the best fulfilment service for parcels at the best
rate. Whether an entrepreneur or social e-commerce seller, you could get a
parcel shipping quote from us in seconds. Now, we've integrated with the Boutir
platform so you can search, compare and book your ideal fulfilment service for
your high-volume orders with just a few clicks", said Lim Zhong Ker, Digital
Marketer of EasyParcel


"There are a
total of 25 million active social media users in Malaysia that spends an
average of 3 hours on social media platforms in one day. Looking at the
numbers, this is a huge potential market to tap into. Most importantly,
businesses need to understand the best practices in social media marketing for
the optimal results. On this note, Sym World Digital Sdn. Bhd. is able to share
our experiences and provide holistic solutions to address their marketing
needs", said Anderson Cheah, Group General Manager of Sym World. Sym World
operates as Boutir's exclusive strategic partner in Malaysia.

Eric Ng noted,
"Marketing is an integral part of a successful business. To help merchants
achieve marketing autonomy and their ultimate success, we are officially
entering into a commerce partnership programme with Facebook to develop
features for ad placements and optimisation in mobile apps. Leveraging on such
advantage, we have confidence in setting up this new revenue model for high
growth and success."

About Boutir Limited

Established in
2014, Boutir Limited is a social mobile commerce solutions provider and
multi-channel commerce platform for individuals and corporate retailers to set
up online stores and run a retail business through mobile apps. Headquartered
in Hong Kong, Boutir currently works with 62K+ merchants, 1M products and 600k+
monthly active consumers, and plans to expand into Southeast Asia.



To Top