OSLO, Norway--(BUSINESS WIRE)--#AIVirtualProximitySensors--Elliptic Labs (EuroNext Growth: ELABS.OL), a global AI software company and the world leader in Virtual Smart SensorsTM, is announcing that its AI Virtual Proximity Sensor INNER BEAUTY� is shipping on Xiaomi�s Redmi K50 Gaming smartphone. Xiaomi, the third largest smartphone OEM in the world, is releasing this global launch of Redmi K50 Gaming smartphone. The smartphone is powered by Elliptic Labs� partner Qualcomm�s Snapdragon 8 Gen 1 chipset. Elliptic Labs announced the contract for this release September 2021.
�We are pleased to see that Xiaomi continues to deploy Elliptic Labs� scalable and solid technology,� says Laila Danielsen, CEO of Elliptic Labs. �Elliptic Labs� software-only AI Virtual Smart Sensor Platform� replaces hardware sensors with AI Virtual Smart Sensors, bringing OEMs cost-optimization and green solutions while eliminating continued supply chain risk. Elliptic Labs presents the ideal partner for global smart device manufacturers like Xiaomi.�
Elliptic Labs� AI Virtual Proximity Sensor turns off the smartphone�s display and disables the screen�s touch functionality when users hold the device up to their ear during a phone call. Without that capability to detect proximity, a user�s ear or cheek could accidentally trigger unwanted actions during a call, such as hanging up or dialing numbers while the call is ongoing. Turning off the screen automatically also helps conserve battery life. Proximity detection is a core capability that is used in all smartphones across today�s market. Elliptic Labs� AI Virtual Proximity Sensor delivers robust proximity detection without the need for a dedicated hardware sensor. By replacing hardware sensors with software sensors, the AI Virtual Proximity Sensor reduces device cost and eliminates sourcing risk.
INNER BEAUTY is a registered trademark of Elliptic Labs.
AI Virtual Proximity Sensor, Virtual Smart Sensors, AI Virtual Presence Sensor, and AI Virtual Smart Sensor Platform are trademarks of Elliptic Labs.
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About Elliptic Labs
Elliptic Labs is a global enterprise targeting the smartphone, laptop, IoT, and automotive markets. Founded in 2006 as a research spin-off from Norway�s Oslo University, the company�s patented AI software combines ultrasound and sensor-fusion algorithms to deliver intuitive 3D gesture, proximity, and presence sensing experiences. Its scalable AI Virtual Smart Sensor Platform creates software-only sensors that are sustainable, eco-friendly, and already deployed in over 150 million devices around the world. Elliptic Labs is the only software company that has delivered detection capabilities using AI software, ultrasound, and sensor-fusion deployed at scale. It filed its IPO with the Euronext Growth Market in October 2020.
Elliptic Labs is headquartered in Norway with presence in the USA, China, South-Korea, Taiwan, and Japan. Its technology and IP are developed in Norway and are solely owned by the company.