LONDON–(BUSINESS WIRE)–#CannabisConsumption–Legal cannabis is set to increase from $USD30 billion in 2020 to over $USD90 billion in 2025, as consumers increase their usage in diverse parts of their lives, according to global market research company Euromonitor International.
In the white paper �Breaking Stereotypes: Getting to Know the Cannabis Consumer Euromonitor International explores six adult cannabis consumer archetypes making up the emerging legal cannabis consumer base in 2021, and defined as below:
Cannabis user profiling is also relevant for cannabis-adjacent FMCG industries as more global consumers have access to cannabinoid-infused products. Cannabinoid consumers report drinking less alcohol, smoking less and taking fewer consumer health products across markets, says Shane MacGuill, senior industry manager for Nicotine and Cannabis at Euromonitor International.
Download Euromonitors Breaking Stereotypes: Getting to Know the Cannabis Consumer white paper to explore the key characteristics of the emerging legal cannabis consumer.
About Euromonitor International
Euromonitor International is the worlds leading provider for global business intelligence, market analysis and consumer insights. From local to global and tactical to strategic, our research solutions support decisions on how, where and when to grow your business. Find the right report, database or custom solution to validate priorities, redirect assumptions and uncover new opportunities. With offices around the world, analysts in over 100 countries, the latest data science techniques and market research on every key trend and driver, we help you make sense of global markets.
Contacts
For further information, please contact:
Silvia Marcomini
Communications Executive – Euromonitor International
Tel: +44 (0) 7799795895
Silvia.marcomini@euromonitor.com
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