News

Hong Kong, World’s 10th largest by total outbound Spending

ITE Hong Kong, the city's only travel fair,
cover Southern China

 

BUENOS AIRES, ARGENTINA / LIMA, PERU - Media OutReach - 26 November 2018 - World's 10th largest by total spending in 2016, Hong Kong's outbound market is big and high quality too with
the highest
per capita spending among world's top ten
markets! In 2017, Hong Kong spent US$25.5 billion, up 5.8%, which again higher
than that of Japan !

 

ITE Hong Kong, the city's only travel fair, also well cover southern
China and draw nearly 2000 buyers and trade visitors from cities in the Greater Bay Area (the Bay)!

 

The Bay, which has a cumulative GDP of US$1.69 trillion and population
of 68 million, includes Hong Kong, Macau and 9 Guangdong cities like Guangzhou
and Shenzhen.  The launching of Mega Bridge and Express Rail extension to
Hong Kong boost closer integration so likely more visitors to ITE!

 

Highly international, 87% of ITE's 666 exhibitors from
abroad and China, and some 180 target MICE (Meetings, Incentives, Conferences
& Events
). With seperate days, promotions and seminars etc.,
and highlighting theme travels, ITE exhibitors under same roof meet buyers and
quality visitors from local and regional
travel trade, MICE and well off FIT !

 

Of ITE's 12460
buyers and visitors

in two trade days which require registration for admission, 73% from Hong Kong
and 21% from mainland China, while 6580 from travel agents or operators and
2567 MICE or corporations.

 

Of the 90000 visitors in ITE's two
public days 84% are FIT ; educated (42% university &
another 34% post-secondonary), 63% book at fairground and 60% online
booking directly with suppliers like airlines and hotels, thus are accessible
to overseas suppliers
.

 

ITE offers exhibitors B2B and B2C programs each with free
and optional services, which can include e-newsletter promotions,
Business Matching
for quick dating between buyers and sellers, assistance
in holding trade seminar or workshop,
sponsorship, online and onsite advertising etc.

 

Organized by TKS Exhibition Services
Ltd and supported by Ministry of Culture and Tourism of the People's Republic
of China and Hong Kong Tourism Board etc.,
ITE Hong Kong
2019,
the 33rd ITE on
leisure and the 14th ITE MICE, will be held from June 13 to 16 at Hong
Kong Convention & Exhibition Centre.  More details at www.itehk.com, or
to [email protected]
for enquiry.

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